Tuesday, October 5, 2010

Dry Humor Is The New Black

Healthy Choice has left Julia Louis-Dreyfus in search of greener pastures. Though she was great, I think they are on the right track with the new campaign. Dry humor lends itself well to the new Healthy Choice commercials. That being said, I think dry humor is the new black. Commercials of all kinds are utilizing dry humor to appeal to people and it's a great way to go. Lots of people relate to it, not many people pull it off. So when it's done well, you've got a good commercial.

2 comments:

  1. See! Now that makes me want to go try it! I was raised on dry humor. It speaks to me.

    ReplyDelete
  2. I know right! Love me some dry humor.

    ReplyDelete